Jack Murphy have dropped their forecast for the five trends set to dominate 2026 and trust me, they’re giving us all the wardrobe inspo we need. From trench coat reinventions to country-chic outerwear, Dark Academia vibes, and sharp tailoring, next year is shaping up to be all about bold, considered fashion that actually lasts.
Drawing on search data, internal sales, Pinterest 2026 trend predictions, and runway insights, their forecast is crystal clear: fashion in 2026 is all about pieces with personality, craftsmanship, and a little bit of heritage charm.
Matthew Murphy explains it best:
“There’s a growing appetite for pieces that feel purposeful and enduring. People want items full of character, expressive and stylish. 2026 will be defined by unconventional layering, like wearing a trench as a dress, sharp tailoring, and materials that are sustainable, timeless, and full of heritage.”

Trench coat renaissance
The trench coat has dominated fashion social media in 2025, being viewed as an ‘It Girl’ essential. Vogue reports that trenches are being styled in all sorts of ways, and Google Trends shows searches for ‘trench coat dress’ surged 74% the first jump in five years.
Next year, expect to see trenches in new lengths, fabrics, and structures. Basically, the trench is no longer just outerwear, it’s a whole look in itself.
The funnel neck jacket
‘Funnel neck jacket’ searches jumped 75% in December 2025. These structured, versatile jackets are perfect for anyone curating a capsule wardrobe. They’re practical, stylish, and just a touch architectural. Think outerwear that elevates every outfit.
Dark academia
Poetcore is having a moment. Pinterest Predicts 2026 tells us that searches for ‘the poet aesthetic’ jumped 175% in 2025. Dark Academia is back, and we’re here for the tweed jackets, corduroy, layered knits, and pieces that can be worn season after season.
Jack Murphy saw Donegal tweed sales jump 40% year-on-year, with men’s tweed up a staggering 335%. Heritage fabrics like tweed, wool, and waxed cotton are officially in, proving that practical and romantic pieces are where fashion is headed.

Country chic
Next year is all about materials that feel good and last long. Plaid, wool, tweed, and waxed cotton are at the heart of the emerging ‘country chic’ trend. Pieces that are comfy, practical, and effortlessly stylish.
C2 Fashion Studio calls it “fashion solutions that prioritise sensory depth,” and we’re all about it. 2026 is shaping up to be about mindful investment pieces that you actually want to keep, not fast fashion that ends up in the back of your wardrobe.
Sharp tailoring
Finally, sharp tailoring is having a moment. Spring/Summer 2026 runway reviews show structured blazers and jackets, crisp collars, and shoulder pads, all echoing that luxe ‘80s vibe. Pinterest reports searches for this trend jumped 225%, and it’s easy to see why.
It’s power dressing, reimagined: bold, confident, and chic, the kind of tailoring that makes you feel unstoppable.


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