Since I decided to really work on having a sustainable wardrobe I have been doing copious amounts of research. Obviously the most sustainable wardrobe you can have is the wardrobe you already own. During one of my research sessions on sustainable fashion apps I came across the Save Your Wardrobe app which encourages you to digitise your wardrobe. But, what does that mean and how do you do it?
Digitise Your Wardrobe
I feel like I’m channelling my inner Cher from Clueless as I start to digitise my wardrobe. In the film Cher took to her computer to help her decide what to wear each day, allowing her to browse her wardrobe at a click of a button. It even told her if her chosen combo was a “mismatch”. Cher was living the dream of so many teenage girls, however, this is now a reality with digital wardrobe apps.
Save Your Wardrobe
The Save Your Wardrobe app is a “digital wardrobe management platform that enables mindful fashion consumption behaviour”. Using Artificial Intelligence, the app creates a digital version of the user’s wardrobe either by them taking photos or by GDPR compliant data to scan emails for purchases.
By using the app users will be able to tell which pieces in their wardrobe that they wear most frequently. The app encourages users to mend, upcycle and donate clothing by suggesting services. And, if they choose to get rid of any items the app suggests options to responsibly donate them.
By logging in the app users will know what is inside their digital wardrobe at all times, possibly preventing them from buying items that might be similar to the ones they already own, and it may reduce the number of impulse purchases.
Digitising My Wardrobe
I actually thought this would be a really lengthy process and if I’m completely honest I did put off doing it for a while after I downloaded the app. What spurred me on was the seasons changing. I went out with a friend shopping and I felt like I had nothing to wear. I’ve been living in activewear and I’ve almost forgotten how to dress myself. I had also forgotten what I already owned.
The app was incredibly easy to use and I enjoyed having a proper look through my wardrobe. Using the wardrobe tab you can add new items by taking a photo and then fill out a few details. The details include category (e.g trousers, straight leg), size, composition and mood (e.g every day, work, statement, winter). On the today tab you can build and view today’s outfit, see news, wardrobe tips and more. You can even see exactly how many pieces are in your wardrobe!
One of my favourite features has to be a breakdown of what’s in your wardrobe. 34% of my wardrobe is trousers so I can see I don’t need to buy any more. I also really love that when you click on an item in your wardrobe it will show you other items you have worn it with. That’s great if you’re in a rush and want to wear something that you know looks good.
I’ve also been using it to plan out a week’s worth of outfits ahead of time so I can just grab my clothes for the day without wasting time being unable to make up my mind. I can really see how the app helps you to make the most of what you have and encourage you to buy less, or at least make better purchasing decisions.